New Commission Structure

This Commission Structure is a part of the AliExpress Affiliate Program Service Agreement, and describes the commission rates that affiliates may earn as publishers. We reserve the right to modify this schedule in accordance with the Service Agreement, with due notice.

Commissions earned through affiliate advertising are based on the following:
  • 1.Standard commission rates per product category (Table 1)
  • 2.Incentive commission rates (Table 2)
  • 3.New buyer commission rates (Table 3)
  • 4.Total commission ladder (Table 4)

Standard Commission Rate

The standard commission rate per product category is applicable to all types of websites.

Table 1: Fixed commission rates per product category


Incentive Commission Rates

Performance incentives will be based on the total sales contribution made in the previous month.

Table 2: Performance Incentives


Please note that the calculation period of commission starts on the 10th of each month and ends on the 9th of the following month. For example: from November 10th until December 9th.

Table 3: New buyer commissions


We will calculate new buyer commissions based on completed orders. For more details please check online reports at: https://portals.aliexpress.com/report/incomeRedirect.htm

Please note that Tablets (Computer & Office) and Mobile Phones (Phones & Telecommunications) are not eligible to be calculated under the new buyer commission rate. The standard commission rate of 8% for products in these categories still applies.

Table 4: Total commission ladder

Calculation of Commission Earnings

The following example demonstrates how commissions are calculated.

Example

John contributed to a sales total of US $400,000 by promoting AliExpress in September 2016. According to the Performance Incentive table, John will be entitled to an additional 2% commission on all orders placed in the following month (starting on the next month 10th). If $200,000 worth of orders were new customers, John’s rates for each new buyer order increases to 16%, with commissions calculated to according to completed orders.

Please note: commissions are always calculated to the cent.

Commission rates and incentive bonuses may be modified in the future, with the latest news and changes on commission rates published on this page.

This new commission structure becomes effective September 10th 2016.

Top Questions

1. What is the Portals Affiliate Program?
AliExpress offers a great platform for affiliate marketing, also known as the Portals Affiliate Program. Through our program, which is completely free, you can get banners and links to promote products and sellers on AliExpress. Once a link or banner is placed on your site (this can be a website, blog, forum, social media page, direct email, or any other online channel) you can start earning already. If visitors of your site click through to AliExpress and make a purchase, you will receive a commission for this.
2.How does Portals track transactions?
We track completed transactions by using cookies. If a buyer, who came through your site, makes a purchase on AliExpress, you will receive a commission. However, if he deletes his cookies, we will not be able to track the transaction.
3.How long is the cookie tracking period?
AliExpress uses session based tracking after a visitor was directed to AliExpress through your affiliate link.
4.How to add custom tracking strings to your affiliate links?
To add custom tracking strings to your affiliate links simply add to a question mark “?” to the end of any affiliate link, followed by the extra parameters.
This is how an affiliate link will look like (WITH custom tracking strings):http://s.click.aliexpress.com/e/abcD12345?af=001&cn=002&cv=003&dp=abc

The components and parameters of this link are:
1.Affiliate link
Your default affiliate link might look link this (this link can be obtained from our portal or via API) http://s.click.aliexpress.com/e/abcD12345
2. Custom tracking strings
You need to add these custom strings at the end of the affiliate link. We will record them and you will be able to see after export from “Live Order Tracking Report”.

   af: your unique sub affiliate tracking id. Without “af”, the report will be a cluster of data.
   cn: Your unique campaign id
   cv: Your creative id, this is for you to identify the banner or textlink or whatever format you’ve chosen for your campaign.
   dp: Dynamic parameter. You can customize your tracking characters

The custom tracking strings (af, cn, cv, dp) cannot be changed to different names, but you can choose to use one or two or all of them, based on your tracking needs.

5.Where to see my tracking results?
  • 1. Login to AliExpress Portal
  • 2. Go to [Reports]
  • 3. Click on [Live Order Tracking]
  • 4. Select the specific details of each measurement (i.e. Order Date/ Transaction Date, Tracking ID, Promotion Type, Live Order Status)
  • 5. Click on [Export]
  • 6. The custom tracking strings will be recorded in the csv file.
6.How high is the commission rate?
The Portals Affiliate Program offers minimum 8% commission. For more information, please click here
7.What support does AliExpress.com provide?
  • We provide a wide range of effective promotional materials for our affiliates: text links, banners, data feeds, themed promotions, API and much more.You can sign in here: http://portals.aliexpress.com and go to “Ad Center” to get promotional materials
  • In addition, we provide customized materials on request. Please feel free to contact us anytime at: affiliates@service.alibaba.com
8.Where can I place the links to promote AliExpress?
  • A. In online chat programs: you can send the links directly to your friends during your online conversations.
  • B. In personal blogs: you can publish a link or banner which is related to the subject of your blog Let’s say you love writing about cars, then banners that promote car accessories will probably have a high click-through rate.
  • C. On forums: this also is a very good place to promote products that are related to the visitor’s interests. You can post your links in a thread comment while recommending the products with a personal message.
  • D. On your own website: you can for instance start your own shopping guide in which you recommend products which can also be found on AliExpress, including link and banners.
  • E.Finally, you could recommend AliExpress to friends and colleagues who might be interested in our products. You can share banners and links through email, Facebook, or any other social media.
9.What marketing methods are acceptable?
Partners can promote AliExpress.com via content sites and website reviews that are geared towards small business owners or towards users who are looking to purchase low MOQs (Minimum Order Quantities) or small lots for wholesale. SEM (Search Engine Marketing) is also acceptable (excluding trademarked keywords). All other marketing methods will need to be approved by AliExpress.com in advance.
10.If a purchase is made for Product B via a promotional link intended for Product A, will the commission still be paid out?
Yes, we count the commission based on the final order. E.g. If you promote Product A while the transaction completed is for Product B, we will still provide you with the commission for the order.
11.Where can I find my records?
  • AliExpress Portals allows you to generate order reports, income reports, traffic reports, and live order tracking.
12.When and how do I get paid?
  • When the order is completed on our site, we will send sales data to the system. A completed order means the buyer is satisfied with the purchase and releases payment to the seller within 60 days from the original purchase date.
13.Why is the commission under completed orders different from the account balance?
The account balance is updated between 2 and 4 weeks, which will then refresh the system, and you will be able to view your correct account balance.
14.When can I withdraw my commission?
  • You can withdraw your commission anytime. In order to withdraw your commission, the balance of the commission must exceed US $16. Please note that there is a US $15 processing fee for withdrawals.
15.What kind of payment methods do you support?
Currently we only support international bank transfers.

New User Guide

Our Affiliate Program is free and easy to join,You can start earning in just a few clicks.
How to Register?
  • Only 5 simple steps:

  • Steps 1:Visit our homepage at http://portals.aliexpress.com and click Register to enter the registration page


  • Steps 2:Type in your affiliate account details and click Create Your Account. If your website user visits (UV) traffic exceeds 50,000/day, you can get a platform account by clicking on Go for a Platform account.


  • Steps 3:Enter your website information.


  • Steps 4:After filling out your website information, please review Alibaba.com Affiliate Program Publisher Agreement and Program Terms, then check I Agree to proceed.

  • Steps 5:Click Complete Profile to complete the registration. After you have completed the registration, you will be automatically directed to our Welcome Page.


How to Get Links?
  • Please sign in here: http://portals.aliexpress.com, and go to “Ad Center”. We offer a variety of promotional materials: Event Promotions, Promoted Products or APIs.

  • New users are recommended to choose "Event Promotion". There are two promotion types you can choose from here: you can either promote by banner of text link.


How to Get Paid?
  • We pay you for every purchase that originates from you ,You can view the income report here.


  • If your balance account exceeds USD16, you can withdraw from your commissions and bonus on or before the 20th of every month.


Where can I place the links to promote AliExpress?
  • 1.In online chat programs: you can send the links directly to your friends during your online conversations

  • 2.In personal blogs: you can publish a link or banner which is related to the subject of your blog Let’s say you love writing about cars, then banners that promote car accessories will probably have a high click-through rate.

  • 3.On forums: this also is a very good place to promote products that are related to the visitor’s interests. You can post your links in a thread comment while recommending the products with a personal message.

  • 4.On your own website: you can for instance start your own shopping guide in which you recommend products which can also be found on AliExpress, including link and banners.

  • 5.Finally, you could recommend AliExpress to friends and colleagues who might be interested in our products. You can share banners and links through email, Facebook, or any other social media.

AliExpress Affiliate Program Advertising Rules and Policies

Updated: September 2015
These AliExpress Affiliate Network Program Advertising Rules and Policies (the “Rules”) sets out the specific restrictions, conduct rules, rights and obligations for Participants (as defined below) on the use of the AliExpress Affiliates Portal (URL: http://portals.aliexpress.com, the “Site”) and its ancillary advertising services pursuant to the AliExpress Affiliated Network Program Service Agreement (the “Advertising Agreement”) entered into by and between Participants and Alibaba.com Singapore E-Commerce Private Limited (“AliExpress”). By using the Site and performing the services under the Advertising Agreement, you acknowledge and agree to abide by the Rules. AliExpress reserves the right to modify any and all terms and conditions of these Rules without prior notification to you. The amended Rules will take effect upon publication on the Site. You shall immediately cease to use the Site if you disagree with the amended Rules. Your continued use of the Site after the publication of the amended Rules shall be deemed as your agreement and acceptance of the amended Rules.
A. Definitions
1.Wherever used in these Rules, unless the context otherwise requires, capitalized terms used in these Rules shall have the following meaning:
a.“Participant” or “you” means any Network or Publisher that had entered into an Advertising Agreement with AliExpress and had either
    i) registered to become a member of the Site or
    ii) have been otherwise approved by AliExpress to use the Site through other approval mechanisms;
b.“Advertiser” means registered members of the AliExpress.com International Platform that have subscribed for the affiliate network advertising services and/or other advertising services of the AliExpress.com International Platform;
c.“Advertising Channels” means the channel, medium, or source used by Participant to perform its advertising services pursuant to the Advertising Agreement;
d.“AliExpress.com International Platform” means the website with the URL: http://www.aliexpress.com operated by Alibaba.com Hong Kong Limited and its affiliated companies;
e.“Alibaba Group Brands” means any and all intellectual property rights owned by Alibaba Group Holding Limited or its affiliates, including but not limited to the following trademarks: “ali”, “AliExpress”, “tao”, “tmall.com”, “etao”, “juhuasuan”, “aliexpress”, and etc.;
f.“Network” means any Participant which controls or manages a number of Advertising Channels (including but not limited to different websites) and have entered into an Advertising Agreement with AliExpress; and
g.“Publisher” means any Participant which controls or manages one Advertising Channel or website and had entered into an Advertising Agreement with AliExpress.
B. Participants Obligations
2. Participants shall ensure that all necessary corporate power, authority, or authorizations for using the Site for and on behalf of their company have been obtained prior to the use of the Site.

3.Participants shall abide by any and all applicable laws and regulations in any applicable jurisdiction when using the Site.

4.Unless otherwise agreed by AliExpress in writing, Participants shall not, directly or indirectly, claim any right to the ownership of or use any Alibaba Group Brands or domains owned by AliExpress and its affiliates.

5.Participants shall refrain from using any disputable, unlawful, or misleading name or domain name (including but not limited to company names of Advertisers, domain names already used by other Participants, and etc.) in their advertisements or Advertising Channels. In particular, the name or domain name of Participants shall not:
a.Contain any of the Alibaba Group Brands without AliExpress’ written consent;
b.Contain any content that is likely to confuse or mislead others into forming any untrue association with other Participants, AliExpress, and/or its affiliates. Examples:
   i.Using URLs that are similar to those owned by AliExpress or its affiliates (e.g. original URL: http://s.aliexpress.com; imitated URL: http://s-aliexpres.com);
   ii.Using URLs that are intended to imitate or impersonate any service, operating category, or department of the AliExpress.com International Platform (e.g. http://aliexpressservice.com; http://aliexpressaapparel.com) ;
c.Contain any content that misrepresents their affiliation or relationship with AliExpress, its affiliates, and/or its senior management;
d.Contain any content that is defamatory or libelous to AliExpress, its affiliates, or any of its senior management;
e.Contain any content that infringes the legitimate rights, including but not limited to intellectual property rights, of others;
f.Contain any content that is discriminatory or promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age; or
g.Contain any content in any manner that violates any applicable laws and regulations in any applicable jurisdiction; and
h.Contain any content that will likely cause any damage to AliExpress, its affiliates, and the AliExpress.com International Platform.

C. Contents of Advertising Materials
6.The advertising materials (including but not limited to name cards, posters, pamphlets, forums, blogs, emails, and etc.) of Participants shall not include any of the following:
a.Any unauthorized use of Alibaba Group Brands;
b.Any content that misrepresents or creates any untrue relationship or affiliation with AliExpress, its affiliates, and/or its senior management;
c.Any content that is defamatory or libelous;
d.Any unlawful content in any applicable jurisdiction;
e.Any content that promotes, encourages or aids and abets unlawful activities;
f.Any content that is discriminatory or promotes discriminations based on race, sex, religion, nationality, disability, sexual orientation or age;
g.Any pornographic or obscene materials, including but not limited contents that depict the exploitation of minors, bestiality, rape sex, incest, or sex with graphic violence or degradation;
h.any content that relates to gambling or casino related materials;
i.any content that provides information on “how to” engage in computer hacking or unauthorized access of computer networks;
j.any content that relates to the sale of drugs or other restricted or controlled substances (including all drugs listed in Schedule I, II, III, IV, or V of the Uniform Controlled Substances Act of the United States, 21 U.S.C. 801 et seq.);
k.any content that specifically relates to the sale of prescription drugs;
l.any content that relates to the sale of tobacco products, including but not limited to cigars, cigarettes, cigarette tobacco, pipe tobacco, hookah tobacco, chewing tobacco, and tobacco leaf;
m.any content that relates to the sale or offering for purchase of any firearms, ammunitions, military ordnance, weapons (including explosive weapons), and/or any related parts or accessories;
n.any content that infringes the legitimate intellectual property rights of others;
o.any information that unlawfully discloses the business secrets of others;
p.any content that is stolen or misappropriated from other websites; or
q.any content that is misleading or fraudulent.
D. Contents of Advertising Channels
7.The Advertising Channels of Participants shall not include any advertisement that violates clause 6 of these Rules.

8.If the Advertising Channel of Participants contains any content containing any word or image with any Alibaba Group Brand (with AliExpress’s prior consent), then the Advertising Channel shall contain links which direct visitors to the AliExpress.com International Platform or to any other designated page of AliExpress or its affiliates;

9.The Advertising Channel of Participants shall not contain any information, tools, or methods that allow, enable, teach, advises, or in any way directly or indirectly assist visitors to bypass any and all of the rules or regulations of the Site. Examples of such information, methods or tools include, but are not limited to, revising source codes, providing hacking software, providing hacking information, and etc.

E.Restricted Behaviors
10.Participants shall not engage in any of the following conduct:
a.Using any form of resources exchange (e.g. using any reward or benefit to induce visitors into performing certain actions) to advertise;
b.Requiring visitors of the Advertising Channel (whether or not such visitors have the intention to) to register, purchase or use any products or services of Participants when the visitors click into Participant’s advertisements;
c.Using any programs, scripts, or other forms to directly or indirectly generate any abnormal viewing, clicking, or enquiry of its advertisements;
d.Using any bad-faith, malicious, or improper method, including but not limited to using viruses, fictitious webpage, hi-jacked browsers or URLs, hijacking the front page of the AliExpress.com International Platform, modifying information or content of registered members of the AliExpress.com International Platform or the Site, using malicious plug-ins or unauthorized software or computer programs, modifying the source code or URL parameters of the AliExpress.com International Platform or the Site, and etc., to advertise.
e.Using any exaggerated, false, or misleading information or content when placing advertisements or links (e.g. using “buy one get one free” to advertise any campaign page of the AliExpress.com International Platform) on its Advertising Channels to induce visitors to click into the advertisement;
f.Engaging in any unlawful activity;
g.Engaging in any activity which causes any damage or liability to AliExpress, its affiliates, or the AliExpress.com International Platform;
h.Engaging in pop-up or pop-under advertisements in any form
i.Engaging in any Search Engine Optimization (SEO) or Search Engine Marketing (SEM) campaigns using any brands of Alibaba Group, including but not limited to alibaba.com, Alibaba Group, Taobao, Tmall, Tmall Global, AliExpress, Alimama, AliCloud, Aliyun, eTao, Juhuasuan, and etc.;
j.Engaging in any dishonest or fraudulent transactions, whether by yourself or together with your associates (including but not limited friends, relatives, colleagues, and etc.), on the AliExpress International Platform or the Site. Examples of such include, but are not limited to, you or your associates making purchases on the AliExpress International Platform on designated links so that you or your associate may obtain commissions via the AliExpress Affiliate Network Program;
k.If you are a seller on the AliExpress International Platform, you shall not become either a Publisher or a Network in the AliExpress Affiliate Network Program and advertise your own storefront to earn commissions via the AliExpress Affiliate Network Program;
l.Using any incentives as a bait of advertisement for any campaign/promotional pages of the AliExpress International Platform.
F. Penalties for Breach
11.In the event of any breach of these Rules by Participants, AliExpress shall have the right, but not the obligations to, impose any of the following enforcement measures against such members:
a.Giving written warnings;
b.Imposing ratification period for Participants to cure any breach of these Terms;
c.Withholding any payment payable to Participants pursuant to the Advertising Agreement;
d.Deducting any relevant amount from Participant’s account with the Site for breach of these Rules to compensate any damage or loss suffered by AliExpress as a result of the breach;
e.Terminating their account with the Site;
f.Restricting and/or ceasing any collaboration with such Participant; or
g.Restricting such Participant from any future membership registration with the Site.
G.Claims and Disputes
12.Any Participant may file a written application to AliExpress to object to any enforcement actions taken by AliExpress. Such written application must be submitted to AliExpress within 5 working days (the “Claim Period”) upon the date the enforcement action is taken by AliExpress. Along with the written application, the Participant must provide sufficient and relevant evidence to support its objection. Upon receipt of the Participant’s application, AliExpress will process the application and provide a written determination of the case to the member within 15 working days. AliExpress reserves the sole and absolute right and discretion to determine whether or not the objection raised by the member is substantiated. AliExpress shall have the full right and absolute discretion on the choice of enforcement action to be taken against the Participant. Furthermore, AliExpress reserves the right to refuse to process any application for objection that is raised after the Claim Period.

13.These Rules shall be governed by and constructed in accordance with the laws of Hong Kong. Any dispute between Participants and AliExpress that arises out of these Rules shall be referred to and resolved by the exclusive jurisdiction of the courts of Hong Kong.

Glossary

1. This Month Estimated Commission
The total estimated commission amount you received this calendar month. It will become actual commission when customer receives the goods and satisfied with the purchase.
2.Income Last Month
The total commission amount you received last calendar month, based on all promotions.
3.Account Balance
The total commission amount available for withdrawal.
4. Advertisement Clicks
The number of times a user reaches AliExpress by clicking an affiliate link.
5.Conversion Rate
Successfully completed orders divided by advertisement clicks.
6.Total Amount
Total sales generated by affiliate promotions.
7.Order Time
Time when users make payment for an order.
8.Transaction Time
Time when users completed the transaction.
9.Order Status
The status of an order, which may be Completed Orders, Completed Payments, and Incomplete Orders.
10.All Orders
All orders including all statuses.
11.Completed Orders
A completed order means the buyer is satisfied with the purchase and releases payment to the seller within 60 days from the original purchase date.
12.PV
Number of page viewed on a website>

Affiliate Program Service Agreement

Updated: September 2015

This AliExpress Affiliate Program Service Agreement (the “Agreement”) contains the terms and conditions that govern your participation in the AliExpress Affiliate Program (the “Program”). “AliExpress” or “our” means Alibaba.com Singapore E-Commerce Private Limited, a company incorporated under the laws of Singapore and having its registered address at 10 Collyer Quay #10-01, Ocean Financial Centre 049315. “You”, “your” or “Participant” means the applicant for the Program. Each of AliExpress and Participant is referred to as a “Party” and collectively as “Parties”.

By checking the box or clicking the “Accept and Continue” button (as applicable), you agree to be bound by the terms and conditions of this Agreement. You acknowledge and agree that you have independently evaluated the desirability of participating in the Program and are not relying on any representation, guarantee, or statement other than as expressly set forth in this Agreement; and hereby represent and warrant that you are lawfully able to enter into contracts (e.g. you are not a minor) and that you are and will remain in compliance with this Agreement. In addition, if this Agreement is being agreed to by a company or other entity, then the person agreeing to this Agreement on behalf of that company or entity hereby represents and warrants that he or she is authorised and lawfully able to bind that company or entity to this Agreement.

1.DEFINITIONS

1.1 “AliExpress Content” means artworks, graphics, logos, and copies of AliExpress Product/Service that are made available by AliExpress to Participant for advertisements on websites or other media controlled by Participant. AliExpress Content excludes any data, images, text, or other information or content relating to products or services offered by any website other than the AliExpress Site.

1.2 “AliExpress Portal” means the website with the URL: http://portals.aliexpress.com where Participant must enroll and use for performing the advertising services under this Agreement.

1.3 “AliExpress Product/Service” means any item that is offered for sale by sellers on the AliExpress Site.

1.4 “AliExpress Site” means the website with the URL: http://www.aliexpress.com.

1.5 “Buyer” means a registered user of AliExpress Site who will make or has made a purchase of AliExpress Product/Service of the AliExpress Site.

1.6 “Fraud” means any action that intentionally attempts to create sales, leads, or click-throughs using robots, frames, iframes, scripts, or manually “refreshing” of pages, for the sole purpose of creating commissions.

1.7 “Insertion Order” means a service order form entered into by and between AliExpress and Participant that sets forth the specific pricing and other terms and conditions of the advertising services provided by Participant pursuant to this Agreement.

1.8 “Intellectual Property Rights” means patents, rights to inventions, copyright and related rights, trademarks, trade names, domain names, rights in get-up, rights in goodwill or to sue for passing off, unfair competition rights, rights in designs, rights in computer software, database rights, topography rights, moral rights, rights in confidential information (including without limitation know-how and trade secrets) and any other intellectual property rights, in each case whether registered or unregistered and including all applications for, and renewals or extensions of, such rights, and all similar or equivalent rights or forms of protection in any part of the world.

1.9 “Network” means a Participant who controls a number and variety of websites, newsletters, or other third party online/offline media whereby the AliExpress Products/Services can be placed.

1.10 “Participant Site/Media” means the website or other online media controlled by Participant whereby Participant has the right to place advertisements of AliExpress Content pursuant to the Program.

1.11 “Publisher” means an individual or entity that controls a website (including its pop-up links, SEM links, SEO links, email links and other traffic sources on the website) whereby the AliExpress Product/Services can be advertised through the placing of AliExpress Content on the website.

1.12 “Qualifying Purchases” means purchases completed by Buyer on the AliExpress Site via Participants advertisement of AliExpress Content. A purchase shall only be deemed to be “completed” by a Buyer if the Buyer has taken the requisite steps required by the AliExpress Site for acknowledging transaction completion. For the avoidance of doubt, transactions on the AliExpress Site that are refunded by Buyer shall not be deemed as a Qualifying Purchase.

1.13 “Server to Server Post-back” means the AliExpress’s recording of the data of the Buyer’s action on its own server and the subsequent reporting of the data to Network by utilizing a URL provided by Network, which contains a code to track the number of Buyer who arrives at AliExpress Site and the corresponding action of the Buyer. Whenever a qualified action of the Buyer happens on the AliExpress Site, AliExpress will generate a server request to Network and Network will record the data accordingly.

2. SCOPE OF AGREEMENT

2.1 This Agreement, together with the following rules (the “Relevant Rules”), constitutes the entire agreement between the Parties:

(a) Insertion Order;
(b) Alibaba.com Free Membership Agreement;
(c) Terms of Use of AliExpress Portal;
(d) AliExpress Affiliate Program Advertising Rules and Policies; and
(e) Any and all rules, policies, and terms and conditions as published and amended by AliExpress on the AliExpress Portal from time to time.

2.2 The Relevant Rules shall be an integral part of this Agreement and shall have the same force and effect as this Agreement.

2.3 Participant agrees to abide by the terms and conditions set forth in this Agreement and all Relevant Rules when participating in the Program.

2.4 AliExpress shall have the right, in its sole discretion, to amend and restate any Relevant Rules from time to time (the “Amended and Restated Relevant Rules”) without notification to Participant. All Amended and Restated Relevant Rules shall become effective immediately upon its publication on the AliExpress Portal or AliExpress Site. Participant’s logging-in to the AliExpress Portal and/or continuance of the participation in the Program after the publication of the Amended and Restated Relevant Rules shall be deemed as consent on the part of Participant to accept and be bound by the Amended and Restated Relevant Rules.

2.5 In the event that Participant does not agree to any of the Amended and Restated Relevant Rules, Participant shall terminate this Agreement in accordance with the terms and conditions set forth in Clause 13 of this Agreement.

3.DESCRIPTION AND GENERAL TERMS OF THE PROGRAM

3.1 The Program is intended to provide Participant, whether a Network or a Publisher, with the opportunity to advertise pre-approved AliExpress Content on Participant Site/Media. AliExpress will make available to Participant, through the AliExpress Portal, the AliExpress Content to be advertised by Participant pursuant to the Program. AliExpress will pay Participant the Fees (as defined in Clause 7.1) for Qualifying Purchases made by a Buyer via Participant’s advertisements of AliExpress Content in accordance with Clause 7 of this Agreement.

3.2 Subject to AliExpress’s prior approval, Participant may: (a) propose other content displaying on the AliExpress Site to be advertised by Participant on the Participant Site/Media; or
(b) create its own promotional content based on the AliExpress Content for advertisement on the Participant Site/Media.

3.3 The specific terms and conditions for Participant’s advertising services provided under this Agreement, in addition to the terms set forth in this Agreement, will be set out in the Insertion Order.

4.ENROLLMENT

4.1 Participant’s enrollment into the Program is subject to, in addition to the execution of this Agreement, the fulfillment of all of the following requirements by Participant:

(a) having agreed to and accepted the “Alibaba.com Free Membership Agreement” online through the AliExpress Portal;
(b) having completed the account registration procedures on the AliExpress Portal;
(c) having agreed to be abound by:
    (i) Terms of Use of AliExpress Portal;
    (ii) AliExpress Affiliate Program Advertising Rules and Policies; and
   (iii) Any and all rules, policies, and terms and conditions as published and amended by AliExpress on the AliExpress Portal from time to time.

4.2 AliExpress reserves the right to reject Participant’s application for participation in the Program if AliExpress determines that, in its sole and absolute discretion, Participant is unsuitable for participation in the Program.

5.REPORTING AND TRACKING

5.1 AliExpress will make available (whether online or offline) to Participant reports summarizing Participant’s performance in the Program and records relating to the Qualifying Purchases.

5.2 Participant agrees that all performance of Participant’s advertisement of AliExpress Content on the Participant Sites/Media will be recorded and tracked by the tracking system and technology used by AliExpress. The records tracked and stored by AliExpress’s tracking system shall serve as the basis for calculating the sum of Fees payable to Participant under the Program.

5.3 Participant shall not employ any method to directly or indirectly interfere, disrupt or disable AliExpress’s tracking system.

6.PARTICIPANT’S RESPONSIBILITIES

6.1 Participant shall use effective technology to detect and prevent unusual activity which involves Fraud. Participant shall have the right to determine and declare such Fraud activities to be invalid and AliExpress shall not be charged for such Fraud activities.

6.2 Participant shall be responsible for its Participant Site/Media and ensure that:

(a) the technical operation of the Participant Site/Media is secure;
(b) the content/information displayed on the Participate Site/Media is:
    (i) in compliance with the terms of this Agreement, including the Relevant Rules;
   (ii) in compliance with any applicable laws and regulations, including but not limited to laws and regulations that governing the sending of unsolicited electronic commercial messages;
    (iii) not infringing any legitimate rights, including but not limited to Intellectual Property Rights, of any third party;

AliExpress shall not be liable for any matters that arise out of Participant’s breach of Clause 7.2 of this Agreement and shall be entitled to seek indemnification from Participant in accordance with Clause 13 of this Agreement.

6.3 Participant shall work with AliExpress in order to improve the Program and its effectiveness on an on-going basis according to the feedback gathered from the various Participant Sites/Media.

6.4 Participant shall be responsible for all activities on its account with the AliExpress Portal and for loss, theft or unauthorized disclosure of its password. Participant shall provide prompt notification to AliExpress of any known or suspected unauthorized use of its account or breach of the security of its account on the AliExpress Portal.

7.FEES AND PAYMENT TERMS

7.1 AliExpress shall pay Participant the advertising fees or commissions on a monthly basis for Qualifying Purchases in a given month(“Fees”). The data and records of AliExpress’s tracking system shall be final and conclusive for the purposes of calculating and determining the Fees.

7.2 Details and terms governing the commissions payable shall refer to the commission terms published on the AliExpress Portal and/or the Insertion Order executed by both Parties. AliExpress reserves the right to update the commission terms published on the AliExpress Portal from time to time by publishing an amended and restated version of the new commission terms and the new terms shall take effective immediately upon posting on the AliExpress Portal. Your continued participation in the Program after the publication of the amended and restated terms shall be deemed as your acceptance of the amended and restated terms.

7.3 In the event of conflict between the commission terms of the AliExpress Portal, the Insertion Order, and this Agreement, the terms shall prevail in accordance with the following order:

  • (a) Insertion Order;
  • (b) AliExpress Portal; and
  • (c) This Agreement.
  • 7.4 The accrued Fees will be shown on Participant’s Account but such amount is an estimate which is subject to adjustment due to any breach by Participant of the Relevant Rules, chargeback by AliExpress in accordance with Clause 7.7, or any addition or deletion of Qualifying Purchases for the month as corrected by AliExpress’s tracking system and technology.

    7.5 Participant shall instruct AliExpress by the method(s) published on the AliExpress Portal from time to time, including but not limited to emails, in order to cause the Fees accrued in the preceding calendar months to be transferred to Participant’s designated bank account, provided that the amount of such Fees shall exceed US$15.

    7.6 AliExpress will pay Participant to Participant’s designated bank account approximately thirty (30) days following Participant’s instruction via the AliExpress Portal at the end of each month. Other payment terms may be further agreed by and between the Parties in the Insertion Order.

    7.7 Participant shall be charged applicable bank handling fees for each payment. Such amount will be deducted from the amount of Fees to be transferred to Participant’s designated bank account.

    7.8 AliExpress shall have the right to chargeback any Fraud or invalid Qualifying Purchases (the “Disqualified Purchases”) in accordance with Section Clause 7.7 AliExpress will provide an itemized report (the “Disqualified Purchases Report”), including Participant affiliate market IDs, data, and details as reasonably requested by Participant as to why such transactions are being deemed fraudulent or invalid by AliExpress.

    7.9 AliExpress shall be entitled to either (i) set off the amount of the Fees for such Disqualified Purchases against the amount of the Fees payable to Participant for the month following the issue of the Disqualified Purchases Report; (ii) request Participant to return the amount of the Fees for such Disqualified Purchases (even following the termination of this Agreement); or (iii) deduct the amount of the Fees for such Disqualified Purchase from the balance on Participant’s account on the AliExpress Portal.

    7.10 Participant shall bear all the applicable taxes, costs and expenses (including but not limited to any handling fees charged by banks and any technical service fees charged by AliExpress) in connection with the payment of the Fees by AliExpress to Participant. The amount of such technical service fees as published on the AliExpress Portal from time to time shall apply.

    8.INTELLECTUAL PROPERTY

    8.1 Except as expressly agreed to in writing by the Parties, AliExpress and Alibaba Group Holding Limited will own all right, title and interest in and to all copyrights, inventions, improvements, products, services, technology, information and materials, work product or derivatives of any kind that Participant may independently create, develop or prepare during the Term, including all worldwide Intellectual Property Rights and proprietary rights therein, including without limitation, the entire content of texts, software, audios, pictures, videos, graphics, logos, layouts, designs, advertisements and promotional materials produced for the purpose of fulfilling Participant’s obligations under this Agreement.

    8.2 Save as provided in this Agreement, Participant agrees not to transfer, copy, modify, alter, adapt or create derivative works based on the materials approved by AliExpress and Alibaba Group Holding Limited without obtaining their respective written consents.

    8.3 Participant is not allowed to use, apply for registration, or register such items identical with or similar to any trademarks, registered or unregistered, trade names, logos and domain names of AliExpress, its affiliates or the AliExpress Site, including Alibaba.com, AliExpress.com and Taobao.com.

    8.4 Participant shall not copy or modify any icons, buttons, banners, graphics files, or AliExpress Content that AliExpress has made available unless otherwise agreed by AliExpress in writing.

    8.5 Except as expressly agreed to in writing by the Parties, nothing in this Agreement will be deemed to grant or assign to the either Party any ownership rights, license rights, or interests of any kind in the other Party’s products, services or technology or in the other Party’s Intellectual Property Rights or proprietary rights.

    9.CONFIDENTIALITY

    9.1 “Confidential Information” means business or technical information disclosed by either Party to the other Party that: (i) if disclosed in writing, is marked “confidential” or “proprietary” at the time of such disclosure; (ii) under the circumstances, a person exercising reasonable business judgment would understand to be confidential or proprietary; (iii) without limiting the foregoing, shall include the terms and conditions of this Agreement (including the Schedule) as the Confidential Information of both Parties.

    9.2 Each Party will not use the other Party’s Confidential Information, except as necessary for the performance of this Agreement, and will not disclose such Confidential Information to any third party, except to those of its officers, directors, employees and agents that need to know such Confidential Information for the performance of this Agreement. The foregoing obligations will not restrict either Party from disclosing the other Party’s Confidential Information, if pursuant to the order or request of a court, administrative agency, or other governmental body, provided that the Party required to make such a disclosure gives reasonable written notice to the other Party to enable it to contest such order or request.

    10. REPRESENTATIONS AND WARRANTIES

    10.1 Each Party represents and warrants that:

    (a) It will make no false or misleading representations, warranties or guarantees with respect to the other Party and all material aspects of the other Party’s business including but not limited to its products and services.
    (b) It has the authority and capacity to enter into this Agreement and it is not subject to any restrictive covenant or other legal obligation which prohibits it from performing its obligations hereunder;
    (c) It shall perform its obligations under this Agreement in a timely and efficient manner and with reasonable care and skill.
    (d) It will comply with all applicable laws and regulations and will maintain any permits, licenses and approvals required to perform its obligations hereunder.

    10.2 Participant further represents, warrants and/or covenants that:

    (a) All information provided to AliExpress during its registration process on the AliExpress Portal is true, complete and accurate.
    (b) Participant has obtained all necessary approvals, authorizations, permits and licenses to operate, and to publish any and all content on, the Participate Site/Media.
    (c) Any promotional content that Participant has created based on the AliExpress Content provided by AliExpress does not and will not infringe any third party’s Intellectual Property Rights.

    11.INDEMNITY

    Each Party covenants and undertakes to indemnify, defend and hold harmless the other Party from and against any losses, claims, demands, actions, damages, penalties and costs or expenses (“Loss”) resulting from any breach by the indemnifying Party of any of its representations, warranties and covenants under the Agreement or in the Insertion Order, provided that in no event shall an indemnifying Party, its successor or permitted assigns be liable to the Party being indemnified for any consequential, exemplary, punitive, reliance or special damages or loss of profits in connection with any Loss.

    12.LIMITATION OF LIABILITIES

    12.1 ANY OBLIGATION OR LIABILITY OF ALIEXPRESS UNDER THIS AGREEMENT SHALL BE LIMITED TO THE TOTAL OF THE PAYMENTS ALIEXPRESS PAID TO PARTICIPANT UNDER THIS AGREEMENT DURING THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE CLAIM. THE EXISTENCE OF ONE OR MORE CLAIMS WILL NOT ENLARGE THE LIMIT. NO ACTION, SUIT OR PROCEEDING SHALL BE BROUGHT AGAINST ALIEXPRESS PURSUANT, OR IN ANY WAY RELATED, TO THIS AGREEMENT MORE THAN ONE YEAR AFTER THE TERMINATION OF THIS AGREEMENT. PARTICIPANT AGREE THAT ALIEXPRESS SHALL NOT BE LIABLE TO PARTICIPANT, OR ANY THIRD PARTY, FOR ANY CONSEQUENTIAL, EXEMPLARY, SPECIAL, INCIDENTAL OR PUNITIVE DAMAGES ARISING OUT OF OR IN CONNECTION WITH THIS AGREEMENT, INCLUDING, BUT NOT LIMITED TO LOSS OF GOODWILL, LOSS OF PROFITS, BUSINESS INTERRUPTION, LOSS OF PROGRAMS OR OTHER DATA, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR CLAIM. PARTICIPANT WARRANTS THAT NO PROMOTIONAL METHOD USED BY PARTICIPANT WILL RENDER ALIEXPRESS LIABLE TO ANY PROCEEDINGS WHATSOEVER.

    12.2 TO THE FULLEST EXTENT PERMISSIBLE PURSUANT TO APPLICABLE LAW, ALIEXPRESS DISCLAIMS ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO (A) MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NON-INFRINGEMENT OF THIRD PARTY RIGHTS, (B) THAT THERE ARE NO VIRUSES OR OTHER HARMFUL COMPONENTS, (C) THAT ALIEXPRESS's SECURITY METHODS WILL BE SUFFICIENT, (D) REGARDING CORRECTNESS, ACCURACY OR RELIABILITY, OR (D) AGAINST INTERFERENCE WITH ENJOYMENT OF PARTICIPANT’S INFORMATION OR WEBSITE. THOUGH ALIEXPRESS MAY REVIEW AFFILIATE'S BEHAVIOR AS PART OF ITS NETWORK QUALITY EFFORTS, ALIEXPRESS MAY NOT BE HELD LIABLE FOR AN AFFILIATE’S BREACH OF THIS AGREEMENT, THE CODE OF CONDUCT OR THE PROGRAM TERMS. ALL INFORMATION AND COMPUTER PROGRAMS PROVIDED TO PARTICIPANT IN THE COURSE OF THIS AGREEMENT ARE PROVIDED "AS IS" WITH ALL FAULTS, AND THE ENTIRE RISK AS TO SATISFACTORY QUALITY, PERFORMANCE, ACCURACY AND EFFORT IS WITH PARTICIPANT. ALIEXPRESS IS UNDER NO CIRCUMSTANCES RESPONSIBLE FOR THE PRACTICES, ACTS OR OMISSIONS OF ANY THIRD PARTY OR ANY WEBSITE, OR THE CONTENT OF ANY WEBSITE OR THAT ANY PARTY MAKES AVAILABLE. ALIEXPRESS MAKES NO REPRESENTATION OR GUARANTEE WITH RESPECT TO THE AVAILABILITY OR UPTIME OF THE NETWORK, THE TRACKING FUNCTIONALITY, OR ANY PARTICIPATING SITE AND CONTENT. ALIEXPRESS MAY CONDUCT MAINTENANCE ON ANY OF THE FOREGOING AT ANY TIME WITH OR WITHOUT NOTICE TO PARTICIPANT.

    13.TERM AND TERMINATION

    13.1 This Agreement shall be effective from the time you have clicked “Accept and Continue” button on the AliExpress Portal (or any other agreement acceptance process adopted by AliExpress) and shall remain unless it is terminated in accordance with the terms of this Agreement (the “Term”).

    13.2 Either Party may terminate this Agreement without cause any time by giving the other Party a prior written notice of not less than one (1) month.

    13.3 Either Party may terminate this Agreement with immediate effect on written notice to the other Party if:

    (a) the other Party commits a material breach of this Agreement and fails to remedy the breach (if remediable) within fourteen (14) days of receiving written notice to that effect specifying the breach and requiring it to be remedied;
    (b) the other Party ceases to conduct its business operations;
    (c) the other Party is unable to pay its debts due and payable; or
    (d) the other Party enters into a composition with its creditors or goes into liquidation, or is dissolved, or adjudged insolvent or is otherwise rendered incapable of performing its obligations under this Agreement.

    14. GENERAL

    14.1 Assignment. Neither Party shall assign or transfer this Agreement or any rights and obligations hereunder, in whole or in part, without the other Party’s prior written consent.

    14.2 Independent Parties. The relationship between the Parties is that of independent contracting parties. Nothing in this Agreement shall constitute or be deemed to constitute a relationship of joint venture, partnership, franchise or similar arrangement between the Parties.

    14.3 Governing Law. This Agreement will be governed by and construed in accordance with the laws of Hong Kong, without regard to or application of conflicts of law rules or principles. Any dispute, controversy, or claim shall be resolved through negotiation to the extent possible. In the event the Parties fail to resolve any dispute arising hereunder through negotiation, each party shall submit to the exclusive jurisdiction of the courts of Hong Kong.

    14.4 Entire Agreement. This Agreement, together with any Schedule, is the complete and exclusive agreement between the Parties with respect to the subject matter hereof, superseding any prior agreements and communications (both written and oral) regarding such subject matter save for fraudulent misrepresentations.

FAQs about Dynamic Ads

1. What are Dynamic Ads?
Dynamic ads are, as the name already suggests, advertisements of which the content can change. Based on the content of your website and your visitors’ browsing behavior on AliExpress.com, the advertisement will show products that your user will most likely be interested in. This in turn, will give you a chance to earn a high commissions through our Affiliate Program.
2. What are the advantages of Dynamic Ads?
1. Advertisements can be easily targeted at the right audience
2. Users are more likely to be interested in your ads
3. Getting started is fast and easy
3. What pages on AliExpress.com do the Dynamic Ads lead to?
Currently, we have three types of available landing pages. These include:
1. Product detail pages, see an example here.
2. Product category pages, see an example here.
3. Promotion pages, such as SuperDeals, or another big promotion.
Dynamic Ads will show different content to different users. The content can depend on factors such as:
1. The user’s browsing history on AliExpress.com
2. The user’s nationality & age
3. Type of website the ad is displayed on
4. Who can I use Dynamic Ads?

Basically anyone! As long as your blog, social networking site, or website allows you to use JavaScript, you’re good to go! Dynamic Ads are designed in such a way so that they are easy to create, customize, and publish.

Instructions and supporting codes are also provided for a large number of common blogs and social networking sites.

5. How do I create and publish a Dynamic Ad?
To create Dynamic Ads and publish them on your page, first go the Portals – Ads Center.
Here you can:
1. Create a name for your ad
2. Enter a tracking ID and your website URL
3. Choose the banner size and check the preview
4. Get your code
All you need to do now is copy the code to your website, and you’re ready!




6. Do I have to choose the content of the ads?
No, Dynamic Ads are automatically targeted at your audience.
7. Will I be charged anything for these Dynamic Ads?
No, our Dynamic Ads are completely free. What’s more, these ads offer a great opportunity to earn commissions through our Affiliates Program.
8. I am a part of the Affiliates Program. Where can check how much money I have earned through Dynamic Ads?
Please sign in to your affiliates account to check your traffic and earnings on the “Reports page — Order Report/Income Report/Traffic Report—Promotion Type” choose ”Dynamic Ads”.
For example:



How to use JavaScript Code?

If your website editing program has a Code View function, please follow the below instructions to copy-paste your Dynamic Ads code(s).
1. Use the editor to open the page where you want to display our Dynamic Ads, and select the location of the page where you want to place the ad.
2. Please switch to HTML view, and paste the ad code in the place where you want the ad to show. For example, we placed a 300x250 ad under <h1>. “This is an example page”.</h1>
Note: Please make sure the code is pasted inside the <BODY> tag, otherwise the ad will not be shown properly.



3. If you want to add additional parameters, such as “ af, cn” and so on, please add them in the “custom” object, as shown below. Note: The additional parameters need to be modified in two places at the same time. Please make sure they are the same.



4. You can preview your page now.
5. If you are satisfied with the results, you can publish your site.